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Live Common LLC has developed a results-driven patent pending technology named Live Ad Common.  Live Ad Common is a real time advertising technology, which allows for advertisements to be displayed in real time based on “Common Words” recognized during instant messaging/live chat conversations.  Similar to advertisements displayed during Internet search, Live Ad Common employs a data mining procedure drawing upon “Common Words” from a live chat as they correlate to respective advertisements. 

The technology in question offers numerous advantages to those who utilize Live Ad Common, a few of which include; an untapped audience for generating ad-related revenue, advertising targeted to a user’s conversation in real time, instant increase in audience due to the number of individuals interacting in a chat; justifiable higher ad revenues as a targeted advertisement historically generates a higher (“Cost-Per-Click”) CPC and (“Cost-Per-Thousand Impressions”) CPM average.